Brainstorm/Moodboard Foundation Portfolio

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Technology essay

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Technology is advancing to a large extent. This is largely seen in the move from film to digital technology, which has brought great advancement to the likes of visual effects (VFX) and computer generated images (CGI) as well as the proliferation of the internet and Web 2.0 which goes hand in hand with Shirkys theory which states that audiences are no longer are no longer passive but interactive, both consuming and producing as prosumers. As a result of this technological convergence now is changing the way audiences consume media. Different directors all have differing opinions and feelings towards shooting digitally. For instance, George Lucas, who directed Star Wars Episodes I–IV, shot Star Wars Episode 2 digitally in 2002 because he thinks it's the future. Another director, Christopher Nolan, who is known for his work on "Inception," "Dunkirk," and the "Dark Knight" Trilogy, prefers to use film as long as he can. The main conflict here is whether o...
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Distribution Research

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What is a usual release strategy for Hollywood big budget films? Having a very successful opening weekend at the theatres before the drop in audience numbers after the weekend. Typically numbers fall 40% to 70% after opening weekend so this is the most important and financially large period of the film's life. What are some examples of Indie films that did really well? Jojo Rabbit, The Favourite, Darkest Hour, Won't You be my Neighbour?, Call me by Your Name, Moonlight. They won Academy Awards. The premiered in a couple of theatres in  New York, Toronto and Los Angeles and played in theatres for several weeks after the attention they attracted. Why do smaller films, like Jojo Rabbit, winning awards, create a problem for award show ratings? They are blamed for falling broadcast ratings as they tend to not have many red carpet stars. Why do they suggest Indie films are even more vulnerable? Independent films need to be playing in theatres for consecutive weeks to build recognitio...
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