internet/streaming notes
- 5.03 billion people connected to the internet
Netflix
222 million global paying subscribers (up about 8.3 million)
- 75.22 million paid memberships in U.S. and Canada (increased 1.19 million from last quarter)
- Average revenue per user, or ARPU, for U.S. and Canada is $14.78 (up $0.10 since last quarter)
- Disney
- Disney+, including Hotstar: 118.1 million subscribers (up 11.7 million from last quarter); $4.41 global ARPU (up $0.29 per month from last quarter)
- Hulu subscription video on demand, or SVOD, only: 40.9 million subscribers (up 1.2 million from last quarter); $12.96 ARPU (up $0.21 from last quarter)
- Hulu SVOD+Live TV: 4.3 million subscribers (up about 300,000 from last quarter), $87.01 ARPU (up $2.12 from last quarter)
- ESPN+: 21.3 million subscribers (up 4.2 million from last quarter), $5.16 ARPU (up $0.42 from last quarter
Amazon Prime Video
- Amazon increased the price of its annual Prime membership for the first time in four years to $139 from $119. The cost of monthly prime memberships will increase to $14.99 from $12.99. This change went into effect Feb. 18 for new members and will kick in March 25 for current members.
- In April, founder Jeff Bezos said more than 175 million Amazon Prime members had streamed shows and movies in the past year. No updates have been given in the last three quarters.
Apple TV+
- In September, a showbiz union representing behind-the-scenes workers says Apple claimed fewer than 20 million Apple TV+ subscriptions in the U.S. and Canada as of July 1. Apple did not update Apple TV+ subscribers this quarter.
- Apple hasn’t broken out ARPU for Apple TV+
NBCUniversal’s Peacock
- Peacock reported 24.5 million U.S. monthly active accounts, more than 9 million of which were paid members. (The free tier is ad-supported.)
- Average revenue per user (ARPU) for Peacock is approaching $10 when both subscriptions and advertising are combined, according to Comcast CEO Brian Roberts. (Up from $6 to $7 estimates from 2020)
- Three tiers: Free with commercials, $4.99 a month for fewer ads and more content, $9.99 a month ad-free.
Paramount
- More than 56 million global streaming subscribers, 32.8 million of which are Paramount+
- Paramount+ ARPU: About $9
- Pluto TV: 64.4 million monthly active users (up 10 million from last quarter)
- Pluto TV 2021 global ARPU: $1.64; U.S. ARPU: $2.54
WarnerMedia’s HBO and HBO Max
- 73.8 million global subscribers (up about 4.4 million from last quarter)
- 46.8 million domestic subscribers (up about 1.6 million from last quarter)
- Domestic ARPU is $11.15 (down about $0.67 from last quarter)
Starz
- 19.7 million global streaming subscribers (up 1.7 million since last quarter)
- ARPU about $5.90.
Discovery
- 22 million direct-to-consumer subscribers (up 2 million)
- ARPU: About $7 last quarter. ($4.99 per month, including advertisements; $6.99 per month without ads)
AMC Networks
- Ended 2021 with more than 9 million aggregate paid streaming subscribers
- ARPU: ? (Plans start at $6.99 per month)
Distribution has moved to streaming
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