AS Media Studies 2022

  The Big 5 consist of the conglomerates Disney, Sony, Paramount, Universal and Warner Bros. They are the oligopolies that have dominated the film-making industry over the years. This is because of the acquisition of many subsidiaries that has increased their influence. Disney for example in 2019 acquired Fox for a large sum of $71.3 billion dollars, their most expensive acquisition. Disney’s box-office market share peaked in 2019 at 33.1%. This statistic was harmed in the Covid-19 pandemic but in 2021 Disney still had a claim to a 25.5% market share. This domination has led to a guarantee that almost every film put out by Disney will be a success, and Disney is just one of the Big 5.   New Zealand’s film industry, however, is in a very different situation to Hollywood. Its purpose is not solely financial. Organisations like the New Zealand Film Commission (NZFC) seek to promote New Zealand culture to the world. Of course, being on a much smaller scale, even if NZFC films att...

  PLANNING:   BIG PICTURE:   Age + gender   Teens: irresponsible, destructive   older men: Criminals in control   CAMERA:   Camera shots/angles   handheld/tripod/steady   panning   tracking   close-up   over shoulder   two-shot   low-angle   shot-reverse-shot     EDITING:   Continuity   match on action   180 rule   sound match (intensity)   shot duration   SOUND:   Music choices   diegetic (dialogue)   non-diegetic – soundtrack   score/soundtrack   MISE-EN-SCENE:   Shop   Setting/location/time of day   facials   props   colours   costumes   ESSAY:   In the crime drama, “Breaking Bad ,” age and gender are represented. The younger character is presented as nervous, incompetent, and out of his depth. He is a rebel on the wrong side of the law. Older characters are represented as more observant and knowledgeable...

  "To what extent has cross-media-convergence and synergy played a part in the success of the media texts you have studied?"       Cross Media Convergence and Synergy play bigger roles than ever in the marketing of media products. Especially in the case of powerful conglomerates like the Big 5: Disney, Paramount, Sony, Universal and Warner Bros, this plays a major role in their success and because of their power and reach, through owning other studios in both horizontal and vertical integration to effectively engage audiences.   Disney in particular dominates even this prestigious group of studios with a 26% market share as of 2021, through their various acquisitions throughout the years including Capital cities, Fox Family, Pixar, Marvel, Lucasfilm, and Fox. This 26% statistic is also down from their peak in 2019 prior to the Covid-19 pandemic, where their market share was 33%. This monopolisation has had its effects on the industry but quite a few negative o...